Augmented

Light your smartphone for advent season…or just begin a exciting journey trough the pre-christmas season

Light your smartphone for advent season…or just begin a exciting journey trough the pre-christmas season

It is obvious why we are writing shortly after Easter about Advent calendars. We today dedicate ourself to Advent calendars in order to make specifically the pre-christmas season tasty in the marketing point of view. Advent calendars which are not filled with flavorless chocolate or worn cent-products, but with sophisticated digital content.

TryBeforeBuy: Mixed Reality

TryBeforeBuy: Mixed Reality

Do you sometimes ask yourself while turning over uncountable catalogues and brochures: That doesn´t look bad, but how does it look like in my room? If it is furniture, decorations, wallpaper, floors, ceilings or new technical equipment: How would it be if your customers can place it directly from the catalogue into their own four … Continued

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Interactive packaging and pos- displays: our innovations for New POS Summit 2014

Interactive packaging and pos- displays: our innovations for New POS Summit 2014

Just held again an invitation with costs for the New POS Summit 2014 this week in Cologne in my hand. Unfortunately we won´t be there, although the program sounds really exciting. However, the program of this years 'Verpackungsgipfels' with following motto: Online. Digital natives. Smart packaging sounded also very promising, but hasn´t kept anything what … Continued

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The seventh sense: digital and mobile

Since decades the packaging has the task to inform about its internal product. Due to innovative developments, the packaging continued learning it and often is today an essential part of the product. Human beings like us, gathering more and more relevant information digitally, thanks to smartphone and tablet at every place, we are at that … Continued

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Video Series about AR- examples on demo- cube

We are happy about the ongoing interests for our AR- Demo cube. The cube and the examples are now nearly to years old, but they are still a fascinating outlook for the opportunities augmented reality has for different disciplines like advertising, packaging, point of sale or the product itself. As we will release an app … Continued

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Paper- rebuild of our AR- Cube

Paper- rebuild of our AR- Cube

We are proud to find Paper- rebuild of our AR- Demo cubes in a conference room: But because it was not the first time, we saw that: We still have some cubes left and will send them if you want. And if you need more than one, because you plan to have a bigger internal … Continued

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Own augmented reality app vs. standard software

Own augmented reality app vs. standard software

You plan to benefit from the opportunities of augmented reality for your company and think about the decision for an own app against using standard software? We hope this article will help you.   An own app, especially with augmented reality functionality truly is something great. There are barely technical barriers, you can draw from … Continued